Remaining Course Material & Quizzes

There are only 2 weeks left before Exam #3 (Tuesday, April 26th).  Here is the plan for what we will cover during what is left of the semester -- please note that you should read the chapter BEFORE we cover it during class.

• Chapter 7 - Global Consumers & Markets: April 12th -- the quiz for this chapter will be due by the beginning of class on April 14th.
• Chapter 8 - Marketing Research: April 14th -- the quiz for this chapter will be due by the beginning of class on April 19th
• Chapter 5 (as well as pages 143-149 from Chapter 6) - Consumer Behavior: April 19th and 21st -- the quiz for this material will be due by the beginning of class on April 21st